Who said selling has to be boring?

 

A cheesy video

Nothing says Happy National Cheeseball Day (April 17th) like Utz Cheeseballs. After sending it to Utz employees, it caught the eye of the CEO and he connected us with the CIO. We are currently in a proof of concept trial and anticipate the deal closing. Before the aid of the video, I wasn't able to start any discussions within Utz. This is one of my personal favorites.

 
 

Would you pin it?

Playing off of Dos Equis’ Most interesting Man in the World campaign, we wanted to explore what the most Pinteresting man in the world would be. While we weren't able to work a deal initially, this video got me an introduction to the ultimate decision maker; we now have a relationship and communicate periodically.

Natural food meets natural communication

I created this video to earn credibility and get my foot in the door with Chobani. We wanted to pair Chobani’s drive toward natural ingredients with the natural face-to-face communication Zoom offers. This video got me connected with the CIO and we have an ongoing discussion.